Is GATA an AI video generator?
GATA is a workspace for the whole production. We use generation, but the value is structure: script, look, cast, locations, and shots all moving in parallel inside one project. Raw generators sit inside the workflow; they're one stage, not the whole thing.
What can I actually make? Just explainers?
No. Full visual productions. Short films, ads, launch films, music videos, gaming trailers, and social cuts. The kind of work that traditionally needs a crew, casting, locations, and a real budget. Audio and music aren't included in the cut yet, but visually you get a real first cut, not a slideshow.
Can a small team really finish a film with this?
Yes, that's the point. A lean creative team can go from a one-line idea to a real first cut in a few days, without commissioning crew, casting, or studio time. The structure does the work that a full production team usually does.
How much does a project cost vs. a real shoot?
A 30-second commercial can cost tens of thousands to shoot traditionally; a short film can cost much more. GATA gets you to a comparable first cut at a fraction of that, because the whole production runs in parallel instead of paying crew, locations, and revisions.
How is this different from typing prompts into a video model?
A model generates one frame at a time and forgets your project between sessions. GATA holds the entire production in memory and runs script, look, cast, places, and shots in parallel, so a film takes days, not weeks of revisions.
Which models do you use under the hood?
We pick best-in-class per modality so the cut quality matches the project, not the tool. Images run on OpenAI's GPT-Image-2. Voice runs on ElevenLabs: the full Voice Library plus their custom voice design. For shot video, you choose per shot from Google Veo 3.1, ByteDance Seedance 2.0, and Kling o3 / v3. We swap models in as they ship; you don't have to track which is leading this month.
Why is GATA faster than prompting manually?
Most of the time spent on prompt-based tools is re-explaining your project, re-prompting drifted characters, and stitching everything together at the end. GATA does all of that automatically because the workflow is structured: lock something once and it propagates everywhere.
Can I start from just a logline?
Yes. Muse drafts an editable treatment, you push back, then we turn it into a production-ready plan.
Can GATA write a script from a campaign brief?
Yes, for ads, launch films, and product stories. The team gets a draft to re-direct, not a finished script.
Can I use the output commercially?
Yes. Every paid plan includes commercial use rights for ads, launches, client work, and multi-market versions. We document rights in every export. Your work is never used to train models.
Can GATA localise an existing video?
Yes. Drop in a video, choose target language and market, and re-cast / re-write per region. Available on Studio and above.