GATA
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Visual production workspace · for ad teams, studios, and creative producers

From script to delivery, in parallel — ads, trailers, social cuts in a day.

GATA is the production workspace for marketing teams, gaming studios, agencies, and creative producers. Script, look, cast, locations, and shots run in parallel inside one project, so the first cut lands this week, not next quarter.

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Used by marketing teams, gaming studios, agencies, and creative producers · plans from £99/mo · monthly billing.
Continuity

Decisions propagate. Characters stay locked.

Lock a character, location, or look once. It stays consistent across every shot, scene, rewrite, and localised version — no prompt-by-prompt re-explaining.

Built for

Four ways teams ship with GATA.

From a single brief to a real first cut without commissioning a crew, casting, or a six-figure budget.

Startup ads & launch videos

Bring a product story or rough script. Make ad concepts, launch films, and social cuts in days, not quarters.

Gaming trailers & cutscenes

Bring a game story, character, or beat. Make trailers, cutscenes, and regional promos with locked characters and consistent worlds.

Localised marketing

Bring an existing campaign or trailer. Make language and market versions with re-cast voices and re-written copy per region.

Agency & studio client work

Bring a client brief or treatment. Make a treatment, pitch pack, and first cut inside a shared review workspace.

Pricing

Subscriptions that scale with the work, with Enterprise for teams.

Monthly only. Overage rates fall as you upgrade.

Starter
£99/ month

For solo marketers and indie creators shipping ads and social cuts.

7,500 credits / month · 2 parallel renders · Overage £0.012/cr. Up to 6 min of video or 500 images / month included.

  • Up to 2 active projects
  • Review links for clients
  • Commercial use, no training on your work
  • Cancel anytime, monthly billing
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Most popular
Studio
£249/ month

For in-house marketing teams, gaming studios, and small ad shops.

22,500 credits / month · 5 parallel renders · Overage £0.011/cr. Up to 18 min of video or 1,500 images / month included.

  • Up to 5 active projects
  • Reusable workspace libraries
  • Brand and look libraries
  • 2 custom-designed voices
  • Localised versions for multi-market
  • Priority render queue
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Pro
£499/ month

For ad and video studios, agencies, and production teams.

50,000 credits / month · 8 parallel renders · Overage £0.010/cr. Up to 41 min of video or 3,300 images / month included.

  • Everything in Studio
  • Unlimited active projects
  • Multi-client / multi-slate workspaces
  • 5 custom-designed voices
  • Higher concurrent throughput
  • Direct founder support, weekly office hours
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Enterprise
Custom

For large teams, regulated work, named-logo case studies.

Custom credit pool · Multi-seat account · Custom parallel · Negotiated overage.

  • Unlimited active projects
  • SSO, audit logs, DPA, custom MSA
  • Dedicated success contact
  • 5 custom-designed voices
  • Annual commit and custom billing
  • Procurement-friendly invoicing
Talk to us

Credit costs: an image is 15 credits (≈ £0.15). A second of video starts at 20 credits (≈ £0.20/sec, ≈ £12 per minute).

Questions

Answered before we talk.

How does pricing work?
Three monthly plans: Starter £99, Studio £249, Pro £499. Each plan includes a monthly credit pool and a parallel-render limit. Run past your monthly credits and you continue at a flat overage rate (£0.012/cr on Starter, £0.011/cr on Studio, £0.010/cr on Pro). An image is 15 credits, a second of video starts at 20 credits. Enterprise is custom; talk to us.
Can I cancel anytime?
Yes. All plans are monthly with no commitment. Stop billing at any point, and you keep access until the end of the current period.
Do unused credits roll over?
Credits reset at the start of each billing month. Overage you've already paid for stays in your balance until used. If you regularly under-use your plan, downgrade; you can change tier any time.
What payment methods do you accept?
Cards via Stripe (Visa, Mastercard, Amex), and Apple/Google Pay where available. Enterprise can be invoiced annually with bank transfer.
Is there a free trial?
Not yet. We keep prices low instead. If Starter doesn't fit your team, talk to us before you sign up and we'll find the right shape.
Is GATA an AI video generator?
GATA is a workspace for the whole production. We use generation, but the value is structure: script, look, cast, locations, and shots all moving in parallel inside one project. Raw generators sit inside the workflow; they're one stage, not the whole thing.
What can I actually make? Just explainers?
No. Full visual productions. Short films, ads, launch films, music videos, gaming trailers, and social cuts. The kind of work that traditionally needs a crew, casting, locations, and a real budget. Audio and music aren't included in the cut yet, but visually you get a real first cut, not a slideshow.
Can a small team really finish a film with this?
Yes, that's the point. A lean creative team can go from a one-line idea to a real first cut in a few days, without commissioning crew, casting, or studio time. The structure does the work that a full production team usually does.
How much does a project cost vs. a real shoot?
A 30-second commercial can cost tens of thousands to shoot traditionally; a short film can cost much more. GATA gets you to a comparable first cut at a fraction of that, because the whole production runs in parallel instead of paying crew, locations, and revisions.
How is this different from typing prompts into a video model?
A model generates one frame at a time and forgets your project between sessions. GATA holds the entire production in memory and runs script, look, cast, places, and shots in parallel, so a film takes days, not weeks of revisions.
Which models do you use under the hood?
We pick best-in-class per modality so the cut quality matches the project, not the tool. Images run on OpenAI's GPT-Image-2. Voice runs on ElevenLabs: the full Voice Library plus their custom voice design. For shot video, you choose per shot from Google Veo 3.1, ByteDance Seedance 2.0, and Kling o3 / v3. We swap models in as they ship; you don't have to track which is leading this month.
Why is GATA faster than prompting manually?
Most of the time spent on prompt-based tools is re-explaining your project, re-prompting drifted characters, and stitching everything together at the end. GATA does all of that automatically because the workflow is structured: lock something once and it propagates everywhere.
Can I start from just a logline?
Yes. Muse drafts an editable treatment, you push back, then we turn it into a production-ready plan.
Can GATA write a script from a campaign brief?
Yes, for ads, launch films, and product stories. The team gets a draft to re-direct, not a finished script.
Can I share with a client or collaborator?
Read-only review links with comments. Enterprise workspaces can add real-time presence and unlimited collaborators.
Can I use the output commercially?
Yes. Every paid plan includes commercial use rights for ads, launches, client work, and multi-market versions. We document rights in every export. Your work is never used to train models.
Do you support teams?
Yes. Self-serve subscriptions are single-user accounts, and Enterprise supports multi-seat accounts with account administration, roles, approvals, and SSO.
Can GATA localise an existing video?
Yes. Drop in a video, choose target language and market, and re-cast / re-write per region. Available on Studio and above.

Start a project today. Ship a first cut this week.

Plans from £99/mo. Monthly billing, cancel anytime. Bring a brief, a logline, or a script. GATA does the production.

Get started Talk to us (Enterprise)

ads · gaming trailers · agency client work · launch films · localised versions · glossary of terms